Elance Exams Answers PDF file

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What is a Call To Action?

A global rallying cry, sparked socially online, that can mobilize like-minded individuals to make substantial, real world change
A line within content or an ad asking the reader to visit a page, submit a comment, share the content, etc.
When a company sparks an increased focus on social media engagement, starting or cleaning up their image and accessibility on multiple social platforms
A weekly (or daily) theme or goal a company profile places for itself, achievable via CTR traffic metrics
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